Contextualize Free Trial Campaign- June 2020

Owned by Borja Santaolalla Ramírez
Last updated: Jun 01, 2020
2 min read

Campaign: Try Contextualize 2 months for free

Date: Book your sit before Jun 12, 2020 *

*Only available to a selection of customers. Ask your PM.

 

  1. What is Contextualize?

    1. Contextualize learns from all your visitors’ search behaviour and adapts search results based on those signals, both collectively and 1:1.

    2. See more info here: https://www.empathy.co/services/empathy-context/

  2. Can you show me an example use case?

    1. Boost most popular search results automatically for all users at a query level. (ie. Query Context)

    2. Boost products a user interacted with before (ie. clicks, Add2basket and purchase), at a query level.

    3. The image below displays two badges:

      1. Red tag: “Tus más comprados” displays items I purchased before after i searched for chocolate.

      2. Orange tag: Más buscado” displayes the most popular item for all users that search for “chocolate” before.

      3. Consum: https://tienda.consum.es/

  3. What do I need to do to integrate it?

    1. No changes need to be done on your end.

    2. Empathy’s Customer Success team will enable Contextualize for you. Allow 3/4 days of learning to get best results.

  4. What options do I have to cofigure it?

    1. There are 3 options:

      1. Query Context only:

        1. Products=on/off

        2. Fields: Select products attributes (ie. category, brand, etc..)

      2. User Context only:

        1. Products=on/off

        2. Fields: Select products attributes (ie. category, brand, etc..)

      3. Query and User Context: Same as above.

    2. Recommendation: Start with Query Context Month 1, and add User Context in Month 2.

  5. How will I measure performance?

    1. A performance report will be provided end of Month 1 and 2.

    2. The report will include data from Empathy and your own analytics platform (ie. GA, Adobe, etc..)

    3. Temporary access to your Analytics platform will be required.

  6. What is the pricing after the trial?

    1. The price of Contextualize is +20% of your current SaaS fees.

  7. Any conditions I should be aware of?

    1. No, there’s no commitment. If results after the free trial are not as expected, Contextualize will be disabled.